Veteran Digital Producer

Melbourne | Australia

I have been working in the internet industry for more than 10 years. MY expertise covers many areas of the online space. I worked for top 10 service provider of China Mobile, Disney - No.1 entertainment company in the world and Lekan - An amazing start-up company based in Beijing providing online video service to millions of people in China.

I moved to Melbourne, Australia in 2013 and currently I am working at Telstra as digital producer.

@ Telstra

I am grateful to be part of this iconic Australia company, especially in an amazing digital team.
I work as digital producer in business service team, managing Telstra Business & Enterprise and Small Business services section. 
There have been many great opportunities to engage and manage stakeholders from various background and department, which can be challenging but also exciting. 
I have been working on several interesting projects from campaign sites to whole section revamps, its great to see a corporate like this can still be nimble and innovative. 

@ Disney

In Disney, we share resource globally, every region has the responsibility to contribute product and content to the global content warehouse and do the localisation work.
During my stay at Disney, we successfully deployed new Disney China official website ,  rebuilt game portal, music portal to fit local need and developed video site, stitch franchise site, stitch online game and much more from scratch.

@ Lekan

At Lekan, I did have a huge role from business strategy, producer roadmap defining to hands-on product development and project management, I reported to CEO directly and deeply involved into almost every aspect of the operation.

Being production director, I led a 24 people team combined with product manager, producer, designer, front-end developer, tech engineer, customer service. I worked closely with BD, Marketing and external resources.

Skill set

Digital strategy, product development, cross platform product design, content strategy, project management, team management, business strategy, business Analysis, data analysis.

Multiple platform design, website, mobile, tablet, TV, iOS, Android, Windows8.

UX Design, Wireframe/Prototype Design, UI Design, HTML/CSS/JS

SEO, SEM, online advertising, online media purchasing, eDM, CRM, marketing campaign and promotion, social media.



Leave me a message or call me on 0439 199 331

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